Since 1976 the South Baldwin Chamber of Commerce has celebrated the spirit of the Free Enterprise system – The Walton M. Vines Free Enterprise Person of the Year, presented by Riviera Utilities, is one of South Baldwin’s most coveted awards. Nominees must still be active in business affairs, have a good moral reputation, be active in civic/community affairs, and be committed to helping others grow. The winner is honored during the Free Enterprise Person of the Year Luncheon at the Foley Civic Center. The event is attended by more than one hundred of the area’s top business leaders and community members. The Luncheon features a full catered meal and speeches from the previous year's winner along with the newly honored Person of the Year.